Stephen Anderson has a great post on experience modeling that is well worth reading. Experience modeling is an ethnographic analysis technique pioneered by E-lab, and it’s an interesting toolkit for thinking about how to translate research into insight, strategy, and action.

I should note - while my last post breaks down Pampers Kandoo wipes using the design maturity model, I’ve never actually bought the product (we’re not that far along in our own toddler experience yet). So I was interested to see the product in the wild when I was invited over to […]