So, I.D. magazine published this trolling article, and I can’t resist linking to Down with Innovation, precisely because it (unintentionally) makes so many of my points about business fluency for me.
I sympathize that design thinking is getting a lot of attention the business press, leaving design doing without the love it deserves. But this sort […]
Here’s the simple model that I use to explain the design approach: Understand, Solve, and Evaluate (U.S.E.). This model generalizes to all kinds of framing and problem solving situations, not just product design. If you’d like to use the diagram yourself, I’m releasing it under a Creative Commons Attribution Share-Alike license. Here’s a Slideshare link […]
Manuel Saez picks up on the Designer as CEO meme on the FC Blog. And positively, he doesn’t just focus on whether Jonathan Ive would be good for Apple - he looks at the bigger picture and asks if designers *in general* should sit in the C-suites. That’s an important distinction - it separates individual […]
Wondering what design can have to do with being a CEO? The Overlap is a 50 person conversation I started in 2006 with Victor Lombardi and brought to fruition with co-conspirators like Steve Portigal, Niti Bhan, and Rosa Wu. Michael Dila took on the task of continuing the conversation in 2007, and Overlap happened again […]
Dear Apple Directors,
You are one of the most successful boards in corporate America. Apple stock is continually climbing. The company is admired on Wall Street and in countless boardrooms for its product portfolio and high margins. The business model and dominant marketshare of the iPod ecosystem transformed the entertainment industry, first with music and now […]
I recently had the pleasure to sit down with Brandon Schauer and talk about business, design, and particularly some of the pitfalls of design thinking. As always, Brandon’s opinions are his own and not necessarily those of his employer, etc.
Jess McMullin I’m here with Brandon Schauer, who’s at Adaptive Path, a leading user experience firm, […]
If you’ve ever seen parkour, then you know what an amazing display of physical prowess, agility, and fluid movement it is. If you haven’t, then some YouTube is well worth your time:
So why is this on bplusd? Torch’s Michael Dila has a great short piece on parkour as a metaphor for the strategy that emerges […]
My friend Liz Danzico has a great new design project! Congratulations to her and Khoi on launching A Brief Message. 200 words, about design. Frequently. Smart thinking, and one to watch.
Kes and Sue Sampanthar have launched ThinkCube - an innovation tool that is both simple and playful, and at the same time powerful and leads to profound insights. ThinkCube is the successor to the amazingly funny and useful Metamemes card game (you can see our team playing a lunchtime round of metamemes […]
So, I wrote in 2005 about why most designers aren’t design thinkers, yet. Unfortunately, I think that the rising popularity of design, innovation, and design thinking has actually been detrimental and limiting the growth of the industry’s design maturity.
The reason: as more and more coverage has been devoted to these topics, many designers have assumed […]
