Archive for the 'Design Maturity' Category

Down with Innovation?!

Thursday, April 24th, 2008

So, I.D. magazine published this trolling article, and I can’t resist linking to Down with Innovation, precisely because it (unintentionally) makes so many of my points about business fluency for me.
I sympathize that design thinking is getting a lot of attention the business press, leaving design doing without the love it deserves. But this sort […]

Business Fluency

Tuesday, April 22nd, 2008

Eating lunch with my friend Matthew Milan last week in Miami, he turned to me and said "you need to blog more". Thanks for the encouragement :) I completely agree, and to build some personal momentum will be surfacing some of my ongoing interests and themes that got bplusd started three years ago this month. […]

FastCompany picks up the ‘Jonathan Ive for CEO’ meme

Thursday, January 31st, 2008

Manuel Saez picks up on the Designer as CEO meme on the FC Blog. And positively, he doesn’t just focus on whether Jonathan Ive would be good for Apple - he looks at the bigger picture and asks if designers *in general* should sit in the C-suites. That’s an important distinction - it separates individual […]

The Designer as CEO: An open letter to Apple’s Board

Friday, September 14th, 2007

Dear Apple Directors,
You are one of the most successful boards in corporate America. Apple stock is continually climbing. The company is admired on Wall Street and in countless boardrooms for its product portfolio and high margins. The business model and dominant marketshare of the iPod ecosystem transformed the entertainment industry, first with music and now […]

Kandoo Wipes in the Wild

Friday, June 22nd, 2007

I should note - while my last post breaks down Pampers Kandoo wipes using the design maturity model, I’ve never actually bought the product (we’re not that far along in our own toddler experience yet). So I was interested to see the product in the wild when I was invited over to […]

Using the Design Maturity Model to Analyze Products

Wednesday, June 20th, 2007

So, something that I’ve been thinking about is how the different elements of the design maturity model (Style, Form+Function, Problem Solving, and Framing) can be used as filters to look at and understand a product.
I’ve broken down Pampers Kandoo Flushable Wipes to illustrate. Kandoo is P&G’s line of toilet training products for use by toddlers […]

Meredith Davis on Design Maturity

Wednesday, June 20th, 2007

Meredith Davis heads up one of the few Ph.D. programs in design in the United States. I was surprised and thrilled to read her recent AIGA interview about the state of design education, where she references my design maturity continuum to discuss the challenges and opportunities for design education today. Wow!

Why is it that design focuses on surface elements?

Monday, June 18th, 2007

Advocating for greater design maturity can be frustrating - it seems that design will perenially be pigeonholed as the craft of making things pretty. This morning I’ve spent some time thinking about the root causes that lead to design being boxed in, and I’ve come up with a couple ideas. I’d like to hear more […]

Why designers still aren’t design thinkers

Thursday, June 14th, 2007

So, I wrote in 2005 about why most designers aren’t design thinkers, yet. Unfortunately, I think that the rising popularity of design, innovation, and design thinking has actually been detrimental and limiting the growth of the industry’s design maturity.
The reason: as more and more coverage has been devoted to these topics, many designers have assumed […]

Worldchanging - the book

Tuesday, October 24th, 2006

The design mindset can help with the world’s wicked problems. Worldchanging is one place that is tackling the same issues, and helps keep us aware of these deeply meaningful challenges that transcend the interesting, but less globally critical impacts of corporate strategy and product design. Now the folks at Worldchanging have brought out a profoundly […]