When Bruce Nussbaum pimped a post about Design Is the New Management Consultancy I was disappointed. It showed the kind of breathless rah-rah that characterizes a sort of design thinking bubble - a look at design that lacks critical thinking, or understanding of what’s really involved in management consulting.

Fortunately, the thoughtful and articulate Victor Lombardi has responded with a must-read post contrasting and suggesting how design, and design thinking, can really fit into management.

This entry was posted on Tuesday, October 10th, 2006 at 9:37 pm and is filed under Business+Design, Practice. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.