Describing—not defining—Design Thinking
Saturday, April 9th, 2005 At the Rotman Business Design conference, there was a lot of talking about using design thinking. There wasn’t a lot of discussion about what design thinking actually *is* in any definitive way. If we’re going to use design thinking to transform business as usual, then that’s a problem…we’re reduced to hand-waving.
At the same time, […]